Teaching Interests:

  1. Consumer Behavior
  2. Marketing Communications
  3. Marketing Management/Strategic Marketing
  4. Marketing Research
  5. Brand Management

 

Courses Taught

At Qatar University, Qatar

Level Course
Undergraduate Marketing Management

Principles of Marketing

Consumer Behavior

Graduate  

Marketing Research (M.Sc. in Marketing)

 

 

At NEOMA Business School, France

Level Course
Undergraduate Marketing Communications

 

Graduate Brand management (M.Sc. Marketing French Excellence)

Brand marketing (Master Grande École)

Branding & Advertising (Master Grande École)

 

 At Abu Dhabi University, UAE

Level Course
Undergraduate Principles of marketing

Consumer Behavior

Marketing communications

Advertising and promotion

Marketing Management

Marketing strategies

Graduate  

Marketing (MBA)

 

 

At Algoma University, Canada

Level Course
Undergraduate  Consumer Behavior

Marketing communications

Services marketing

Retail management

Canadian Business

Business statistics

 

At HEC Montreal, Canada

Level Course
Undergraduate  

Introduction to marketing