I am an Associate Professor and Coordinator of the Marketing Program in the Department of Management and Marketing of the College of Business and Economics. Prior to joining Qatar University in February 2014, I have taught and conducted research mainly in France, as well as in Vietnam and Brazil.

My areas of interest and expertise are found mainly in the domains of international marketing, brand management, franchising and services marketing.

Education

  • Ph.D. 2010

    Ph.D. in Marketing

    Université Aix-Marseille 3, France

  • Master’s 2006

    Master’s degree in International Marketing

    Université Aix-Marseille 3, France

  • Bachelor’s 2004

    Bachelor's degree in Applied Economics

    Université Aix-Marseille 3, France

Academic Experience

  • March, 2019 - present: Associate Professor of Marketing, Qatar University
  • September, 2016 - present: Coordinator of the Marketing program, Qatar University
  • February, 2014 - March, 2019: Assistant Professor of Marketing, Qatar University
  • September, 2011- February, 2014: Assistant Professor of Marketing, Aix Marseille Université, France
  • September, 2009 - August, 2013: Visiting Professor of International Marketing, University of Commerce of Vietnam, Hanoi, Vietnam
  • September, 2010 - August, 2011: Lecturer in marketing, IUT d’Annecy, University of Savoy, France
  • September, 2009 - August, 2010: Lecturer in management & marketing, Faculty of Applied Economics, Paul Cezanne University, France
  • September, 2006 - August, 2009: Teaching and Research Assistant – Faculty of Applied Economics, Paul Cezanne University, France