Education

University Teaching Experience

Years                                                               University

• 2014-Present. Professor of Mass Communication and Public Opinion, Department of Mass Communication, Qatar University, Doha, Qatar.
• 2022 (spring). Adjunct Professor, Journalism and Strategic Communication Program, North Western University, Doha, Qatar.
• 2012-2014. Professor of Mass Communication and Public Opinion, International Academy for Media Sciences, Egypt.
• 2010-2011. Professor of Mass Communication and Public Opinion, Faculty of Mass Communication, Cairo University, Egypt.
• 2007- 009. Professor of Mass Communication and Public Opinion, October University, Egypt.
• 2007-2008. Adjunct Professor of Mass Communication and Public Opinion, Department of Journalism & Mass Communication, the American University in Cairo (AUC), Egypt.
•  2005-2008. Professor of Mass Communication and Public Opinion, Faculty of Mass Communication, Cairo University, Egypt.  
• 1997-2005. Associate Professor, Division of Language and Communication Program, United Arab Emirates University, UAE.
• 1996 -1997. Associate Professor, Department of Communication, Faculty of Revealed Knowledge and Human Sciences, International Islamic University Malaysia, Malaysia.
• 1991-1996. Assistant Professor of Mass Communication and Public Opinion, Faculty of Mass Communication, Cairo University, Egypt.
•  1987 -1991. Lecturer, Faculty of Mass Communication, Cairo University, Egypt.
•   1983 – 997. Teaching Assistant, Faculty of Mass Communication, Cairo University, Egypt.

   Academic Ranks: 1991. Assistant Professor. 1997. Associate Professor. 2002. Full Professor.

Teaching Philosophy

My teaching philosophy strives to promote self-reliant students who think independently, critically, and creatively, relying more on their own capabilities and less on the professor. To achieve this, I advocate the use of contemporary constructive learning strategies, in contrast to traditional instructive learning methods. Having served as a professor and researcher for about 35 years across various Arab and foreign universities, my extensive experience has led me to the firm belief that active learning strategies exceed other educational approaches in terms of effectiveness. I have also come to the realization that non-lecture teaching techniques are considerably more impactful than direct lectures. Consequently, my primary focus has been on creating a participant-centered learning environment, encouraging my students to actively engage and contribute to their learning environment rather than being passive recipients of information.

Student course evaluation results throughout my experience in which I taught several journalism and communication courses for both undergraduate and graduate students lend strong support to the success of this approach where I received “excellent” in all courses. In their justification, students refer directly and indirectly to my teaching approach that focuses on giving them freedom to express their ideas and opinions, encouraging them to have independent personalities and helping them search for the relevant information from on and offline sources. Self-learning and collaborative learning are the most important strategies through which students enhance their ability to be good learners. At the same time, it helps me revise and improve my ways of teaching and assessment. Through this approach, there is no central point. My role is just to move along the periphery, giving my students advice wherever needed. I have developed all courses I taught in terms of content, methods and techniques of interaction and assessment. Finally, my teaching approach is based on integration of my research experience and teaching materials. Both are complementary aspects rather than mutually exclusive substitutes.

Courses Taught at Different Universities

International Communication, Communication Research Methods,  Advanced Communication Research Methods, Public Opinion, Public Opinion Research, Media Law and Ethics, Communication Theories, Media and Society, Public Diplomacy, Political Communication, Persuasion,  Development Communication, Advanced Mass Communication Theories, Communication Studies, Introduction to Mass Communication, Audience Insights, Integrated Marketing Communication,  Strategic Communication, Organizational Communication, Communication Campaigns, International Advertising Campaigns, International Public Relations, Media Campaign Strategies. Capstone in Strategic Communication.

Academic and Professional Positions

        Year                                 Position

• 2022- 2023. Chair, Department of Mass Communication, College of Arts and Science, Qatar University, Doha, Qatar.
• 2012 – 2014. Dean, International Academy for Media Sciences, Egypt.
• 2017-2020. Graduate Faculty, Gulf Studies Center.
•  2004- 2014. Chair, IAMCR Islam and Media Group and elected Member of International Council for Media and Communication Research (IAMCR). 
• 2010- 2011. Deputy Dean for Graduate Studies and Research, Faculty of Mass Communication, Cairo University, Egypt.
• 2010-2011. Chair of the Online Master Program, Faculty of Mass Communication, Cairo University, Egypt.
• 2009. Communication Advisor for the Minister of State, UAE.
• 2008-2015. Elected Member of the Executive Board of the Worlds of Journalism Study (WJS), Germany.
• 2008-2015. Elected Coordinator, Middle East Region, Worlds of Journalism Study (WJS), Germany.
• 2007-2009.   Dean, Faculty of Mass Communication, October University, Egypt.
• 2006. Chair, English Division of Mass Communication, Faculty of Mass Communication, Cairo University, Egypt.
•  2005-2020. Elected Secretary General, Global Communication Research Association (GCRA), Australia.
• 2003-2005. Advisor for the Assistant Provost of Scientific Research Affairs, United Arab Emirates University, UAE.
• 1992-1996. Media and Communication Advisor, Al-Ahram Newspaper, Egypt.
•   1987-1995. Communication Research Advisor, Al-Wafai and Associates for Media and Communication Research, Egypt.